Advanced Driver-Assistance Systems (ADAS) have been attracting attention from many researchers. Vision based sensors are the closest way to emulate human driver visual behavior while driving. In this paper, we explore possible ways to use visual attention (saliency) for object detection and tracking. We investigate: 1) How a visual attention map such as a subjectness attention or saliency map and an objectness attention map can facilitate region proposal generation in a 2-stage object detector; 2) How a visual attention map can be used for tracking multiple objects. We propose a neural network that can simultaneously detect objects as and generate objectness and subjectness maps to save computational power. We further exploit the visual attention map during tracking using a sequential Monte Carlo probability hypothesis density (PHD) filter. The experiments are conducted on KITTI and DETRAC datasets. The use of visual attention and hierarchical features has shown a considerable improvement of≈8% in object detection which effectively increased tracking performance by≈4% on KITTI dataset.